Plant Identifier
Gojeberry

Gojeberry

Lycium barbarum

Family: SolanaceaeNative: Southeastern Europe and AsiaIdentified: Nov 10, 2026

A deciduous woody perennial shrub featuring slender, arching branches, small lance-shaped grayish-green leaves, and a somewhat sprawling growth habit.

Light
Full sun, requiring at least 6 hours of direct sunlight per day.
Water
Moderate watering needs. Water deeply when the top few centimeters of soil feel dry. Drought tolerant once established, but avoid waterlogged soil to prevent root rot.
Growth
A deciduous shrub growing up to 3 to 10 feet in height with a similar or slightly wider spread, displaying a somewhat tangled and arching growth habit with moderate to fast growth rate.
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Care instructions

Provide full sun to partial shade, well-draining soil, and regular watering during dry spells. Allow the top inch of soil to dry out between watering sessions, and fertilize lightly during the active growing season.

Growing details

Sunlight

Full sun, requiring at least 6 hours of direct sunlight per day.

Watering

Moderate watering needs. Water deeply when the top few centimeters of soil feel dry. Drought tolerant once established, but avoid waterlogged soil to prevent root rot.

Soil

Thrives in well-draining loamy or sandy soils with a neutral to slightly alkaline pH range of 6.5 to 8.0.

Hardiness zone

USDA Hardiness Zones 5 through 9

Growth habit

A deciduous shrub growing up to 3 to 10 feet in height with a similar or slightly wider spread, displaying a somewhat tangled and arching growth habit with moderate to fast growth rate.

Bloom season

Blooms from early summer to early autumn with small, funnel-shaped purple to violet flowers.

Propagation

Propagated easily through semi-hardwood stem cuttings taken in summer, division of root suckers, or from seeds sown in spring.

Common pests & issues

Susceptible to powdery mildew, which appears as a white dusty coating on the leaves (clearly visible in the provided image), as well as aphids and rust. Prevent by ensuring good air circulation and avoiding overhead watering.

Similar species

Lycium chinense (Chinese wolfberry), which has slightly broader leaves and more rounded fruit compared to Lycium barbarum.